Experienced. Trusted. Respected.
About Karen Elyse
For over three decades, Karen Elyse, Founder and CEO of K Events Group has been considered one of the most respected Event Producers, and Sports Marketing Executives. Since K Events Group opened in 2012, Karen has successfully executed hundreds of hospitality programs at global sporting events, consulted with Fortune 500 companies on sports sponsorship strategy and activation, worked with multiple lifestyle and sporting magazines, and back stage handling talent production on Televised Music Award Shows, Live Concerts and A-List Celebrity Parties.
Karen Elyse is recognized for her meticulous attention to detail, ensuring every aspect is executed flawlessly, her ability to pivot, and managing multi-million dollar budgets with fiscal expertise. Karen values her relationships with clients. She builds a trusting environment where her clients can count on her to handle all the details. While she takes her responsibilities seriously, she likes to laugh and have fun. Known for her quick wit and self deprecating sense of humor, working with Karen is so enjoyable.
See for yourself!
Clients and Role
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Major League Pickleball - Sponsor Activation
Multiple Westminster Kennel Dog Shows - Sponsor Activation
Multiple Masters, Ryder Cups, PGA Tour and Open Championship events - VIP Client Entertainment
Multiple US Open Tennis events - VIP Client Entertainment
Multiple ATP & WTA events - Sponsor Activation, Hospitality
MLB All Star Game - VIP Client Entertainment
Multiple NFL Superbowls - VIP Client Entertainment
World Golf Hall of Fame Grand Opening - Event Producer, Hospitality
1996 Atlanta Centennial Olympic Games - Event Producer, Sponsor Activation
Eaton – Title Sponsorship of Greenbrier Classic - Main liaison with PGA Tour, Sponsor Activation
US OPEN Golf Challenge with Michael Jordan, Justin Timberlake, Tony Romo, Mark Wahlberg, Wayne Gretsky, Drew Brees and Ben Rothlisberger - Event Producer, Celebrity Liaison
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IMG - Fashion Week - Event Producer
Endeavor - Masters - VIP Client Entertainment
Velocity (currently MKTG/dentsu) - IBM & FedEx - Sponsor Activation, Hospitality, VIP Client Entertainment
Clarion - 1996 Centennial Atlanta Olympic Games - Sponsor Activation
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Golf Digest, Golf World and Golf for Women magazines - Executive Director Events & Sports Marketing
Tennis magazine - Event Manager, Sponsor Activation
Clio Awards International Judging Summit - Global Travel Director
Clio Awards Gala - Event Producer
ADWEEK magazine – Brand Genius - Event Producer
Advertising Working Mother of the Year Awards - Event Producer
Jim Nantz Book Signing - Event Producer
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Billboard Music Awards - Talent Production Team
American Music Awards -Talent Production Team
Jay Z – Reform Alliance Fundraiser - Event Production Team
Clive Davis Pre-Grammy Gala - Event Production Team
Arnold Palmer and Jack Nicholas Luncheon - Event Producer
Fashion Rocks and Movies Rocks - Sponsor Activation
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Ralph Lauren & Tom Watson - Event Producer
Martha Stewart - WebMD event - Event Producer
Mercedes Benz - in store event, Masters client entertainment
Tag Heuer - In store event
1996 Centennial Olympic Games Opening Ceremonies
Bubba Watson, Drew Brees, Ricky Barnes, Wayne Gretzky, Rickie Fowler, Mark Wahlberg and Corey Pavin
Andy Roddick & Pat Rafter
Justin Timberlake
Jennifer Lopez
Arianna Huffington
Capabilities
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Ideate, plan and execute
Venue research
Hotel research
Food & Beverage
Travel management
Celebrity Talent securing, management and handling
Staffing Plan
Budget Management
Digital Content and Social Media management
Media and PR outreach
ROI Recaps
USS Intrepid
Ralph Lauren and Tom Watson
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Venue Research & Selection
RFP Process
Contract Negotiations
Vendor management
Oversee build outs, breakdowns
Develop Food & beverage plan, Public Concessions and Private VIP meals
Schematics and CADs
Permitting
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Asset Management
Marketing, Media, Digital content, social media, hospitality, tickets, travel, communications
Contract Negotiations & Assistance
On-site execution, staffing plan
Provide Recaps
Major League Pickleball in Central Park, NYC
Golf Digest New York Stock Exchange Experience
Kudos